Jinan, Shandong Province, China, on March 15-16, 2023 Representatives of hundreds of authorized distributors and management and business representatives from Festo BRGCN gathered together to enjoy a business event in the field of automation, sharing deeply insight into past achievements and exploring future development and new opportunities together with the current situation.
Looking back on 2022, Festo worked together internally and externally, and resonated with the market at the same frequency. The authorized distrbutor business has made an important contribution to the improvement of market share in the Business Region of Greater China, and such outstanding achievements have made everyone excited.
Dr. Beck, Managing Director of the BRGCN, Lu Yanyan, Vice President of Market Management, Zhu Lianyi, Vice President of Sales Management, and Feng Xiaolin, Director of Channel Sales, attended the meeting and delivered speeches.
Dr. Beck said, "Festo has been deeply rooted in China for 30 years, and China has become Festo's second home market. Production, logistics, research and development, products, quality, and other full value chains are advancing side by side. The development of Festo Jinan GPC will become a strong support for business growth. Let's look forward to the next 30 years together."
Lu Yanyan shared, with the focus on the topics of sales strategies and authorized dealer business strategies, with on-site distributors from multiple perspectives, such as new products, new projects, omnichannel sales approach, and new market promotion methodology.
At the post-conference gala dinner on March15th, Festo presented awards based on the outstanding performance and achievements of each outstanding authorized distribution partner in the past year.
The awarding scene is bright and bright, with many outstanding distributors winning specific awards issued by Festo, such as the "Best Performance Growth Award", "Excellent New Distributor Award", "Long Term Partner Award", and so on.
This award ceremony also conveys Festo's sincere expectation that more "performance stars" will rise in the future.
On the morning of March 16th, all representatives of the authorized dealer had a tour in the Jinan Global Production Center of Festo. Festo staff there warmly received the tour team and gave them a detailed introduction of lean production lines, logistics centers, exhibition halls, and other production practice scenarios. After the tour, representatives have gained a more comprehensive and profound understanding of the production process, quality assurance, and delivery of localized products.
Festo is committed to innovation and high quality, and has the first-class brand reputation in the automation market, and has won the preferrence of global customers. In China, from research and development, production, to sales, Festo adheres to globally unified quality standards, and is based locally to serve the local community.